Using Placeholders in the Email

You can use any variable PayPal reports back by using {variable_name} in the email's to, from, subject, or body. This is an advanced feature as it requires that you know the names of the variables PayPal is reporting back. (see https://cms.paypal.com/us/cgi-bin/?cmd=_render-content&content_ID=developer/e_howto_html_IPNandPDTVariables for a list). For example you could use {first_name} {last_name} to automatically insert the customers name into the email.